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Most companies don’t want to spend precious time manually entering data into their computers and then sending that data to customers or other companies. Microsoft CRM workflow automation was built to help staff save time. This tool automates data entry in the company. It can send data to each customer via email, and it can resend messages to different recipients. Sales representatives will find it much easier to communicate with distant customers using this tool. The workflow automation allows interaction between sales reps and customers via emails. The messages sent only include messages that were placed or programmed in software.